
Sometimes there is no need to be either clever or original -Ivan Chermayeff, partner, Chermayeff & Geismar & Haviv
All things in-house
May 22nd, 2013 by Ed Roberts

Sometimes there is no need to be either clever or original -Ivan Chermayeff, partner, Chermayeff & Geismar & Haviv
May 20th, 2013 by Ed Roberts

Lunch with Sagi Haviv, Purveyor of Simple Complexity By Ed Roberts Do you remember your first logo design? How about the client who assigned you the problem to solve; do you remember that person? I do. I can remember sitting in Ms. Malik’s art atelier on a wooden stool next to a drafting table wearing ...MORE
May 16th, 2013 by Glenn John Arnowitz

For many years now I’ve been fascinated by the number 3 and how it seems to have an important and powerful place in our culture—at times even magical. Think about it—the Holy Trinity; Goldilocks and the 3 Bears; The 3 Little Pigs; 3 Little Kittens; Winkin’, Blinkin’ and Nod; 3 Men in a Tub; The ...MORE
May 15th, 2013 by Glenn John Arnowitz
“If you want to build a ship, don’t drum up the men to gather the wood, divide the work, and give orders. Instead, teach them to yearn for the vast and endless sea.” Antoine de Saint-Exupery (29 June 1900 – 31 July 1944), was an aristocrat French writer, poet and pioneering aviator, best remembered for ...MORE
May 14th, 2013 by Glenn John Arnowitz

Life is all about relationships. With your parents, kids, spouse, significant other, boss, co-workers. And if you manage them well, hopefully you’ll keep “therapist” off the list. As an in-house creative, one of the most important relationships you’ll have is with your internal clients—your stakeholders. You know, those people down the hall, up a floor ...MORE
May 13th, 2013 by DonnaFarrugia
By Donna Farrugia, Executive Director of The Creative Group Breaking into the design industry can be challenging – particularly for recent graduates with no relevant work experience. And landing an internship doesn’t appear to be much easier: Nearly six in 10 (58 percent) advertising and marketing executives surveyed by The Creative Group said their ...MORE
Apr 26th, 2013 by Andy Epstein
I was speaking recently with a friend and colleague who heads up a creative team at an online services company. She was discussing her battle with HR to have her title changed to include Director. Her boss and her boss’ boss, both in the Marketing department, agreed she deserved the addition to her title. ...MORE
Apr 24th, 2013 by Andy Epstein
Creative Director "The Creative Director (CD) understands how to conceive, structure and develop creative and branding strategies and is highly capable and experienced in managing and leading the delivery of compelling, engaging interactive creative and branding experiences. The CD is also responsible for managing the product & performance, people, process, and platform of the ...MORE
Apr 23rd, 2013 by Andy Epstein
Most in-house teams don’t have a client facing account management team. Their middle management layer is often so thin that that group is unable to always effectively manage client relations. And even if there are upper managers willing to step into that role, they’re often not knowledgeable enough about the business to be successful studio ...MORE
Apr 21st, 2013 by Andy Epstein
You and your team executed on the project initiation phase flawlessly. You hammered out a creative brief and SOW with the client, held a focused kick-off meeting with the team and began execution of the assignment with clear direction. Then the trouble began. The client didn’t get you the content at the agreed upon ...MORE