All things in-house
Posted in All Posts, Andy Brenits, In-House Design Articles, In-House Start-Up, InSource on Mar 13th, 2012
The New Guy In Town By Andy Brenits, as originally seen on www.in-source.org I’ve had the privilege of starting a new job 11 times in my career if you include the part-time after-hours teaching gigs. As such I have seen a pretty wide gamut of orientation and on-boarding programs. Some have been great, others have ...MORE
Posted in All Posts, INspirations on Feb 29th, 2012
"Creativity takes courage." - Henri Matisse, French Artist, draftsman, printmaker, and sculptor.
Posted in All Posts, Andy Brenits, In The News, InSource on Feb 24th, 2012
On March 28, InSource will continue its successful roundtable discussion series in Riverside, CA in conjunction with the UCDA Design Summit. The topic for this roundtable event is a continuation of the topic “The Design Career Path: Career development for in-house creatives and managers.” Registration for the UCDA Design Summit is not required to attend the ...MORE
Posted in All Posts, Andy Brenits, INspirations, Uncategorized on Feb 15th, 2012
"Creativity is allowing yourself to make mistakes. Art is knowing which ones to keep." - Scott Adams, American Cartoonist and Satirist (creator of Dilbert).
Posted in All Posts, Andy Brenits, Featured, In-House Design Articles, Strategic INsights on Feb 10th, 2012
Recently I wrote a 3-part series on marketing strategy aimed at giving in-house designers insight into how their marketing colleagues come up with those programs we’re asked to design for. For the last few decades branding has also played an important part in the corporate landscape, with designers paying a vital role. Because marketing and ...MORE
Posted in All Posts, Andy Brenits, INspirations on Feb 8th, 2012
"The urge for good design is the same as the urge to go on living." - Harry Bertoia, Italian Sculptor, 1915 - 1978
Posted in All Posts, Andy Epstein, Career on Feb 6th, 2012
Cella is presenting their "Beyond the Creative 2" training for in-house creative leaders this April in Chicago. Visit their website to learn more about the topics to be presented and to read what others have said about this training which has been attended by brands such as McDonald's, Mattel, Choice Hotels, Vanguard and TD Bank. ...MORE
Posted in All Posts, Andy Epstein, Resources on Feb 6th, 2012
There's no more important of a responsibility for managers of in-house creative teams than hiring talent for their organization. Companies, though, in their desire to streamline and achieve cost efficiencies in the hiring process, often put into place procedures that are not applicable to targeting and bringing in the best creatives for an in-house team. ...MORE
Posted in All Posts, Ed Roberts, In-House Design Articles, In-house Observations on Jan 31st, 2012
Our Pursuit of Fearless Leadership by Ed Roberts Many organizations are quickly coming to the realization that the strategies and core values they adopted decades earlier are no longer valid and are potentially detrimental to their success. Organizations seriously committed to pruning their hard-edged traditions and adopting more adaptable strategies are emerging stronger and ...MORE
Posted in All Posts, Andy Brenits, In-House Design Articles, In-house Observations on Jan 31st, 2012
I’ve had many conversations with in-house designers over the years about the level of respect for design in corporate America. In many cases the people I’ve spoken to tell me that they don’t feel like design is respected where they work, or that their personal contributions as designers are respected either. I have to admit, ...MORE
