Have You Ever Gotten Lost In Translation? By Shannon Stull Carrus A couple of weeks ago, I was invited to a special blogger preview at the local opera. The event was set up by the opera’s internal PR team, and the invite did everything right: it generated interest in the show, created exclusivity by inviting only those “in the ...MORE
Category Archive for 'Shannon Stull Carrus'
Keeping it Fresh By Shannon Stull Carrus It's easy for in-housers to get swept up in the "same 'ol" routine of working in-house; same brand, same colors, same logo, same projects … day-after-day (and sometimes year-after-year). It's time to shake things up a bit! Just as developers need to brush up on their coding ...MORE
Tips on How to Manage Outside Agencies By Shannon Stull Carrus I often get questions about how to manage outside agency relationships effectively. Surprisingly, the issues are often unrelated to the agency and are sometimes a result of in-house team road blocks. In other words, people are asking me: "How am I supposed to work ...MORE
10 Creative Resolutions for the New Year By Shannon Stull Currus As I usher in this New Year with knowledge gained from 2012, and holiday cookies, it's got me reflecting. Here are some resolutions I think will help me create better work, reduce my stress, and make me more creatively fulfilled. I think these apply ...MORE
By Shannon Stull Carrus Thanksgiving is approaching and like so many others, I've been reflecting on those things in my life for which I'm thankful. Though this year brought many amazing people and experiences into my life, I'm most grateful for one I was not expecting: I'm thankful I lost my job. A year ago ...MORE