20/20 Hindsight By Jackie Schaffer None of us do everything right the first time around. Being able to reflect on what you would do differently is a healthy exercise. Doing so allows you to course correct, help others learn from your missteps and demonstrate professional growth. Across the past three years that I have been ...MORE
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Learning to Let Go By Jackie Schaffer To advance in your career, you need to manage things within your control to positive outcomes. For example, if you are a designer and someone helps you with part of a project, you review that part of the project before sharing it with the client to ensure it ...MORE
Avoid Extinction: Keep Your Skills and Your Team’s Skills Sharp By: Jackie Schaffer During a recent series of roundtable meetings with creative leaders, we asked whether each team had training budgets and whether they were adequate. The answers were across the board. The most generous approach included a set amount per team member per year ...MORE
According to the results of the In-House Creative Services Industry Report partnering with agencies is often in the best interest of the business or organization and your internal team. So as a leader you must work to take away the fear of bringing in outside expertise and embrace the possibilities. It is difficult to do everything on your own. ...MORE
By Jackie Schaffer Being happy at work is much more than being well compensated. Though, when college seniors are fortunate enough to receive more than one job offer, typically salary is the primary differentiator. And even those of us who have been in the workplace for some time are often swayed by higher compensation offers. But ...MORE
According to the results of the In-House Creative Services Industry Report it's clear that employing a mixed labor strategy that includes contingent workers (defined as freelancers, contractors and temporary employees—basically all non-permanent employees at an organization) in addition to FTEs (full-time employees) is playing an increasingly larger role in a creative department’s success. With this ...MORE
You are not alone…common “battles” of the in-house creative team By: Jackie Schaffer There are some challenges in-house creative teams face that don’t have easy solutions—and some are more challenging and pervasive than others. This posting doesn’t provide too many solutions, rather hopefully a little comfort that your creative team is experiencing similar challenges as ...MORE
Who: Creative Leaders from companies across industries—including leaders from ESPN, Peet’s Coffee & Tea, MetLife, Bass Pro Shops, Marriott, CarMax and Loyola University. What: The seminar will include the following training and breakout sessions: Setting and Communicating Client Expectations Building Blocks for Creative Operations Setting and Accomplishing Strategic Priorities Engaging, Developing and Promoting Your In-House ...MORE
It’s interesting how designers, and really all creatives, are said to be comfortable with subjectivity and working within undefined parameters, predominantly right-brained traits. But I’ve found through countless conversations with creatives that they LOVE rules.
By Jackie Schaffer Managers of all functions often hear “I want to be promoted” from their team members. What’s critical for those managers to understand is what is behind that desire. For some it’s money, for others it’s a title, credibility, or a desire to create a greater impact. Understanding the driver helps managers and their ...MORE