For many years now I’ve been fascinated by the number 3 and how it seems to have an important and powerful place in our culture—at times even magical. Think about it—the Holy Trinity; Goldilocks and the 3 Bears; The 3 Little Pigs; 3 Little Kittens; Winkin’, Blinkin’ and Nod; 3 Men in a Tub; The ...MORE
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Life is all about relationships. With your parents, kids, spouse, significant other, boss, co-workers. And if you manage them well, hopefully you’ll keep “therapist” off the list. As an in-house creative, one of the most important relationships you’ll have is with your internal clients—your stakeholders. You know, those people down the hall, up a floor ...MORE
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How Are You Measuring Success In-House? By Ed Roberts Predictive modeling, descriptive modeling, decision modeling are all components of predictive analytics used to determine the success or failure of many business objectives. More and more, measurement—especially in an economy recovering at a sloth’s pace—is crucial in revealing whether an initiative needs to be severed ...MORE
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By Donna Farrugia, Executive Director of The Creative Group When I’m not travelling for business, you can find me at my office in Westlake Village, Calif., during the workweek. It’s my home away from home. And like most in-house professionals, I spend 9+ hours at my desk (or at least within the building’s walls). So ...MORE
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Dear In-House Diva, I am an in-house designer at a very well-known retail fashion company and I’m constantly being asked by my internal clients to do personal design projects for them. I don’t mind doing a favor every now and then but lately it’s getting a little excessive. Creating a party invite is one thing ...MORE
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Collaborating with a Card Shark: A Lesson in Art, Design and Process By Ed Roberts Late last year I began setting my professional development goals for 2013. Goals that I believed would help me personally grow as a designer and enhance my performance as an in-house manager. When working in-house, there typically isn’t much employee ...MORE
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You must know how to present ... even if you are nervous or afraid. Presenting is a skill, a science or an art—like design. To be truly successful, learn to anticipate the unanticipated and relentlessly prepare. Doing so will make you more powerful in your presentations. —Debbie Millman, president, Design Group at Sterling Brands ...MORE
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Lunch with Andrew Kim, The Next Microsoft Experiment’s Design Theorist By Ed Roberts This year marks a very significant and personal milestone; I’m celebrating 20 years of continuous employment as a trained, professional designer in our industry. I’m not counting the years of untrained freelance work—where I didn’t know what the hell I was doing—beginning ...MORE
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Dear In-House Diva, I work in-house as a designer for a very well-known financial institution. With Valentine’s Day quickly approaching, I was thinking about dying my hair and painting my fingernails PMS 186 Red. Because our organization is very conservative I do have some concerns, and I’m not sure if this type of fashion statement ...MORE
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Since this is Valentine’s Day week and love is in the air, I asked some of my peers what they love about being a corporate creative. I Love Being an In-House Designer Because... I have access to so many resources all under one roof. I believe colleagues truly respect the value I bring to the ...MORE
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